Daily Archives: January 31, 2011

Keywords (HUM415)

Screen violence:

Excellent work today. Nothing’s more gratifying than when people step up and engage with the substance of the course. Some really savvy readings of the clips we screened as well. We could even attempt to plug them into the concepts in Jameson’s essay. For example, the Call of Duty advert operates within the mode of pastiche: it references cultural texts such as The Rolling Stones (part of the “soundtrack” to what Jameson identifies as “the first postmodern war”); The Matrix (the highly-stylized movements of some of the on-screen figures such as the guy in the paper hat); Black Hawk Down; and a number of familiar celebrities. In addition, the advert of necessity (I think) but perhaps unwittingly evokes the so-called War on Terror.

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